In 2026, we’re here to say goodbye to high-maintenance, platinum tones and welcome luxurious, lived-in warmth, which is shaping the trends of 2026. We’re entering a new era of blondes that feel dimensional and wearable, with creamy finishes and colour that looks expensive. What more could your clients want?
As every colourist knows, understanding why and when we tone is just as important as knowing how to tone. Toning has become one of the most important stages in achieving the tone clients are asking for, such as a hair trend they’ve seen on socials or a colour they want to recreate from their favourite celebrity. And if you're a colourist who’s felt unsure about when, why or how to tone, then you’re definitely not alone. Collaborating with Quif Educator and toning formulation expert, Sara Simpson, we’ll guide you through all the toning basics, as well as Sara’s toning kitbag must-haves.