Styling Tools Your Salon Needs with Alfa Italia
Published date 24 February 2025
Your salon *needs* these styling tools…
Ready for a salon styling makeover? Or simply want to up your salon styling game? Enter Alfa Italia - a brand creating cutting-edge tools for professional stylists that provides innovative, high-performance styling solutions perfect for in-salon use. Alfa Italia’s range of tools ensures effortless styling with exceptional results, making them the perfect choice for a salon-styling upgrade. If you’re a stylist looking to upgrade your salon tool kit, we’ve dived into our must-have Alfa Italia styling tools that will take your styling game to the next level…
Alfa Italia Portofino Moisture-Lock Pro Styler
Introducing the latest addition to the Alfa Italia styling line-up, the Portofino. Meet the new and improved go-to styling tool for effortless, professional-quality styling. And can we take a moment to appreciate its beautiful blue makeover? While the Portofino carries on the reputation of the iconic Lustro, this styler reflects sophistication and functionality, incorporating the timeless elegance and vibrance of the Italian town into your salon’s styling routine.
Reasons why we love the Portofino:
- Infrared Heat Technology allows the infrared to penetrate the hair to ensure an even distribution of heat and locked-in moisture.
- Blue Light Technology offers anti-bacterial benefits and promotes overall hair and scalp health.
- Precision heating to adjust styling temperature between 90C to 230C, perfect for a variety of hair types.
- Titanium plates for frizz-free, silky and shiny results in just one pass.
- Visually captivating with its striking blue colour!
Alfa Italia Bella Blow Dry Brush
Meet your client's new styling tool bestie, the Bella Blow Dry Brush. The ultimate tool for effortless volume and shine, and to achieve a salon-perfected blowout, expertly designed to combine the power of a hairdryer and the volumising effect of a roundbrush. With a large oval barrel, this allows an effortless lift to the roots while smoothing the hair, creating body with a glossy finish. Not to mention it makes the perfect in-salon retailing opportunity for clients wanting to master their bouncy blow dry at home. What’s not to love?
Reasons why we love the Bella:
- 4 adjustable heat & speed settings to tailor your styling for volume, smoothness and control for all hair types.
- Tourmaline-coated barrel generates negative ions and infrared heat to reduce frizz and enhance the hair's shine.
- Oval barrel design to easily add lift to the root and increase volume within the hair.
- Dual bristle technology includes long nylon ball-tip bristles to gently detangle and smooth the hair, as well as short bristles to enhance bounce and shine!
Alfa Italia Forza Pro Hairdryer
A powerful, professional, fast-drying dryer is a non-negotiable in any salon, and the Alfa Italia Forza delivers an unmatched performance. Where fast drying meets a sleek, soft finish, the Forza provides high-speed drying without excessive heat damage. With its tourmaline-infused ceramic components inside the sleek, soft touch body, the Forza emits far infra-red heat to instantly penetrate the cortex of the cuticle, heating the hair from the inside out. This also means your client's hair is heated and dried evenly and in half the time of conventional dryers, reducing the overall risk of damage.
Reasons why we love the Forza:
- Contains a powerful 2300w professional AC motor for fast-action drying without excessive heat damage.
- Far-infrared heat technology to lock in moisture for shinier, healthier hair.
- 2 speed & 3 heat settings to fully customise your drying experience suited for all hair types.
- Although powerful, the Forza adapts a lightweight design to reduce wrist fatigue for all-day salon use.
Alfa Italia Viaggio Hairdryer & Styler Travel Set
A personal favourite, get to know your next ultimate styling companion and take on-the-go styling to the next level with the Alfa Italia Viaggio. For stylists who travel or work on the move, the Viaggio offers a compact yet powerful solution to achieving beautifully styled hair, no matter the location. Created with the professional stylist in mind, the Viaggio includes an ultra-compact mini hair dryer and hair styler with near-salon performance, in a stunning compact travel case. The Viaggio also makes for the perfect in-salon retailing opportunity that could make the perfect gift or travel essential.
Reasons why we love the Viaggio:
- 1200W mini hair dryer that comes with an air concentrator nozzle and diffuser for versatile styling.
- A mini hair styler heating up to 190C making a compact yet powerful tool for smoothing or curling on the go.
- Compact in a luxuriously stylish vegan leather travel case perfect for housing your heated tools and styling product.
Alfa Italia Tropea Pro Multi Curl Styler
If creative, versatile styles are key in your salon, the Alfa Italia Tropea Pro Multi Curl styler is a must-have. With three interchangeable titanium barrels at 19mm, 25mm and 32mm, this styler allows you to create a wide range of curls and waves all with one styling tool. From tighter, defined curls to soft, voluminous waves, style with ultimate curl creativity with this salon essential.
Reasons why we love the Tropea:
- The titanium barrels provide superior heat conductivity for shiny curls that stay in place all day.
- With a built-in Advanced MCH Heater, this emits far-infrared heat, to ensure the hair is heated from the inside out while minimising damage.
- The digital temperature control provides an adjustable setting from 121C to 232C for precise styling.
- Designed for comfortable and all-day use, the Tropea holds a lightweight and ergonomic build perfect for a busy salon setting.
Combine luxury, performance and innovation in your everyday salon styling with Alfa Italia and upgrade your salon styles for cutting-edge technology, premium materials, and versatility to meet the everyday demands of salon styler. Upgrade your styling tools with Alfa Italia exclusively at Alan Howard, and experience styling luxury with every client.
Want to learn more about Alfa Italia styling? Or do you simply want to gain the confidence to use a variety of styling tools within your salon? Click here to discover our Alfa Italia styling courses with our industry-leading ambassadors to learn the invaluable skills to style confidently on the salon floor.
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