Re-introducing Blast Creative Colour
Published date 02 September 2024
Attention, hair professionals! The time has come to unleash your creativity like never before with the re-launch of the Blast Semi-Permanent Conditioning Colour by Quif, created for the boldest of styles. Now offering a total of 30 stunning shades, including 14 brand-new hues that range from extreme, pastels, to bright shades. Blast by Quif is here— and it's better than ever…
What's New with Blast?
The Blast range introduces 14 fresh new shades, adding more colour diversity to your palette. Whether your clients are looking for daring and intense colours, soft pastels, or vibrant tones, we've got you covered. Some of the renamed shades include:
- Limoncello TO High Viz: A zesty, electrifying yellow perfect for those who want to stand out.
- Purple Rain TO Your Highness: A royal purple that demands attention.
- Platinum Blonde TO Disco Ball: A cool, shimmering blonde tone.
Some of the new shades include:
- Pumpkin Spice: A warm, spicy orange for clients who want a rich, seasonal hue with a bold twist.
- Pink Cadillac: A retro-inspired vibrant pink, ideal for those wanting to make a playful yet chic statement.
- Glow Stick: An electrifying neon green that glows with energy!
And that’s just the beginning! The same colours you love come in redesigned bottles with a convenient directional nozzle, allowing for direct application with ease. Each 120ml bottle is designed to help you achieve the perfect application every time.
Why Choose Blast?
Our Blast colours are not just about making a statement—they’re about providing an unforgettable experience for both you as the artist and your client. Here’s why this product line is a game-changer:
- No Damage: These colours are formulated to be conditioning, nourishing softening, shiny, and anti-static, ensuring your clients' hair feels as good as it looks.
- No Developer Needed: Skip the extra step—Blast colours are ready to use straight from the bottle and already have that conditioner-like texture.
- Organic Dyes: We've committed to using organic dyes, providing vibrant results with an eco-conscious approach.
- Cruelty-Free & Vegan: Staying ethical is at the heart of Blast! These products are cruelty-free, vegan, and free from MEA, PPD, and silicones.
- Acidic Formula (pH 2.5 - 3.5): The acidic nature of the formula ensures gentle processing, maintaining the integrity of the hair while achieving vibrant results.
- Cationic Ingredients: These positively charged ingredients condition the hair, leaving it soft, shiny, and manageable.
A Deeper Dive Into Blast
To give you an insider's look into the Blast re-launch, we sat down with Claire Severn, our Research & Development Manager, who shared her insights into what makes this range so fun and creative…
What inspired you to extend the Blast colour range?
"The Blast range has been a favourite for over 12 years, but I noticed it lacked pastels and more intense turquoise, greens, and oranges. This extension fills those gaps, allowing for even more creative freedom."
How did you identify the need for additional colours in the range?
"Through market research, I found that while our bright colours were loved, there was a demand for more diversity, particularly in greens, turquoises, oranges, and pinks. So, we expanded to include these popular shades."
Were there any particular trends or customer demands that influenced the choice of these new shades?
"Definitely. Customers wanted more options in pastels and bold hues, which is why we've added such a diverse array of colours."
Were there any challenges in selecting the perfect colours to add to the range? If so, how did you overcome them?
"The biggest challenge was narrowing it down to just 30 colours! With semi-permanent colour, the possibilities are endless. To help stylists, we’ve created ‘Blastology’, featuring 9 intermixed colours that demonstrate how easy it is to achieve any tone your client desires."
Why do you believe Blast is ideal for salons that specialise in vivid colours?
"Blast isn’t just for specialists. Every salon can offer it because it’s versatile—great for vivid looks or subtle toning. Whether your client wants a bold change or a gentle touch-up, Blast is the perfect choice."
How does the Blast formula cater to the needs of professional hair colourists?
"It’s incredibly user-friendly. The conditioning formula adds shine and smoothness, while the 30 intermixable shades create a limitless palette. Plus, we offer tools like a shade fan and wall chart to help stylists get the best results."
What makes this product line stand out compared to other vivid colour products on the market?
"The bottle design with a directional nozzle makes application precise and easy. The consistency ensures that a little goes a long way, and the colours fade tone on tone for a seamless look. Plus, they’re easy to remove for clients who like to change up their style frequently."
What excites you the most about the new Blast range?
"Everything! The new shades, the bottle design, the creative possibilities—this re-launch is truly transformative."
In three words, describe the re-launch of Blast.
"Exciting, transformative, comprehensive!"
Ready to Have a Blast?
With the re-launch of Blast, the power to create stunning, vibrant hair colour is in your hands! Whether you're crafting a bold new look or adding a subtle tone, Blast offers the flexibility, quality, and creativity you need. Explore the new range here, try out the 14 new shades, and let your artistry shine! Get ready for unlimited creativity…
Do you want to make waves as a vivid colour specialist? Do you want to get creative with your colour palette? Do you want to grow your clientele and attract new customers? Introducing the Quif Blast Bomb Education Course with Georgia Bell. Georgia will take you through the process of headmapping applications alongside colour swatching and model demonstrations. Discover how to create the most loyal customers and get comfortable with creative colour. Book here today!
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