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Why Salon Shampoos Are Better

Published date 15 July 2024

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When it comes to your clients maintaining that perfect salon look, the secret isn’t just in the cut and colour - it’s also in the shampoo! We understand the critical role that professional, salon-quality shampoos play in elongating your client's immaculate hair-do, so let’s dive into why you need to be insisting your clients are reaching for salon shampoos.

Salon Shampoos VS Drugstore Shampoos

While the affordable line of drugstore shampoos can be tempting, it is really important to understand the lack of offering these shampoos have to your client's hair. Often packed full of harsh chemicals, like Sodium Lauryl Sulphate (SLS), silicones and parabens, these products may initially cleanse effectively but can gradually strip away the natural oils, and leave the hair dry, brittle, and dull in the long run. In contrast, salon shampoos are formulated without the ‘nasties’, and include a higher concentration of quality ingredients that cleanse the hair and scalp gently while nourishing and protecting the hair.

A breakdown of ‘shampoo nasties’:

  • Silicones: While silicones create a temporary illusion of smoothness and shine, they can build up on the hair, causing it to become brittle and prone to breakage over time.
  • SLS: Known for its lathering action, SLS can be too harsh on the hair, stripping away natural oils and leaving hair dry and irritated, particularly for those with sensitive scalps.
  • Parabens: Although effective as a preservative, parabens have been linked to skin irritation and potential hormone disruption, prompting many consumers to seek paraben-free alternatives.

The Benefits of Professional Salon Shampoos

So, what sets salon shampoos apart? These products are crafted with a focus on quality rather than cost-cutting. They are often free from harmful chemicals and enriched with nourishing ingredients such as vitamins, antioxidants, and natural oils that promote hair health from root to tip. By investing in salon shampoos, your clients not only maintain their salon-fresh look longer but also contribute to the long-term health and resilience of their hair.
By educating them about the importance of using the right shampoo, you can guide them to choose a hair care routine that is tailored to their hair type and concerns. Emphasise that the initial investment in quality products pays off in terms of hair health. At Alan Howard, we are committed to offering the finest selection of professional hair products that can elevate both your clients' hair routines and salon experience.

We recommend:

  • [wa]shed by Shed: High-quality ingredients with an affordable price tag, [wa]shed from Shed has *the* line-up of shampoos that are tailored to meet all your clients' hair desires.
  •  Joico: Using innovative ingredients, Joico offers professional shampoos designed to protect, nourish and repair all hair types.
  • Matrix: Experts in colour enhancements, Matrix offers shampoo ideal for clients who have coloured hair and need that extra TLC.
  • amika: Providing a unique experience to hair care, amika brings joy to your hair-washing experience.

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