Goldwell Elumen Play Semi-Permanent Hair Colour - 120ml
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Product Details
Goldwell Elumen Play Semi-Permanent Hair Colour - 120ml
Unleash your creativity with Goldwell Elumen Play Semi-Permanent Hair Colour. Offering maximum versatility, this innovative direct dye system delivers intense colour results. Designed to sit on both the outer and inner layers of the cuticle, Elumen Play creates vibrant, rich shades that can fade up to 100%, providing a temporary transformation that lasts for 10-15 washes.
This formula boosts hair health, leaving it with a glowing, shiny finish. 8 out of 10 stylists report an improved hair structure after use, while 83% rate the shine as superior to other leading competitors.
How to Use:
- Mix, Apply & Time:
- Mix Elumen Play colour in a colour mixing bowl.
- Apply generously to dry hair, ensuring complete saturation for best results.
- Process for 30 minutes without heat, or 20 minutes with heat.
- Rinse, Shampoo & Care:
- Rinse thoroughly without emulsifying.
- Follow with Elumen shampoo and your favourite Elumen conditioner.
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