Joico Blonde Life Hyper High Lift Permanent Crème Hair Colour - 74ml
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Product Details
THE POWER TO GO PALE WITHOUT BLEACH
Deliver the healthiest blonde on the block; and achieve up to 5 levels of lift to natural hair without sacrificing a single strand. That’s the magic of Blonde Life Hyper High Lift Permanent Crème Color, now available in three new shine-enhancing shades: Champagne, Pearl, and Clear Booster. With one-step lightening and toning, plus a built-in hair defense system that strengthens strands from the inside out, you’ll swiftly nail dreamy blonde looks.
WHY YOU'LL LOVE IT... Maximum-lift-plus deposit* without bleach The ultimate timesaver, delivering up to 5 levels of lift to natural hair with one-step lightening and toning Champagne and Pearl shades feature an ash/ash-violet background to counteract unwanted warmth while lifting Clear Booster bumps up lift without tonal deposit, allowing you to customize every service Seals in intense hydration, softness, and nourishing conditioners until your next color service
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